Truro Master Technician Wins Prestigious UK JLR Award For Second Time
Will Ivey, a Level Four Master Technician at Vertu Land Rover Truro in Cornwall, has been named the winner of the UK JLR Master Technician Award for the second year in a row.
The achievement highlights Will's exceptional skills and dedication to his craft, particularly in the areas of hybrid and electric vehicle technology, where Master Technicians excel.
A native of Hayle and a graduate of Hayle Community School, Will began his automotive career with an NVQ Level 2 qualification from Cornwall College and an apprenticeship at Hawkins Motors.
Through diligence and hard work, he became a Master Peugeot Technician before moving to Helston Garage Group’s Carrs Jaguar Land Rover, where he earned the title of Land Rover Master Technician.
Since joining Vertu following its acquisition of Helston Garages Group in late 2022, Will has continued to demonstrate the highest standards of professionalism. He is also pursuing a degree in Mechanical Engineering, showcasing his ongoing commitment to professional development.
Speaking about his achievement, Will said: "I’m incredibly proud to receive this award for the second year running. It’s an honour to represent Vertu Land Rover Truro and to have my skills recognised at this level. I’m grateful for the support of my colleagues and the opportunities I’ve had to grow in this field. Winning this award motivates me to keep striving for excellence and to continue pushing the boundaries in automotive technology."
Robert Forrester, Chief Executive of Vertu, said: "This accolade is not only a testament to Will's outstanding skills and dedication but also a significant honour for the Truro team and the entire Vertu group. To achieve such a prestigious award, Will consistently exhibits all the Vertu values, including integrity, passion, commitment, and professionalism. His unwavering dedication and exceptional performance make him a fantastic role model for all of us.
Will's success is a perfect example of what can be achieved through hard work and adherence to our core values. This award is a recognition of his excellence and a celebration of the high standards we strive to maintain across our network."
Will’s accomplishment brings pride not only to his team at Vertu Land Rover Truro but also to the wider Vertu family. It underscores the company’s commitment to investing in talent and upholding industry-leading standards of excellence.